What are the Top Reasons to Learn Digital Marketing?

Reasons to learn digital marketing

Nowadays, people are relying more on the internet for buying goods, ordering groceries, ordering food online, etc., therefore companies are leveraging an increasingly digital presence to reach more customers. Moreover, everyone is opting for digital marketing to promote their products and services online, from small businesses to big industries.

By using digital marketing, companies and businesses are working 24 hours to find new marketing strategies to increase their online presence, revenues, and customer interaction. Therefore, the internet has become a crucial marketing tool and an integral part of customer service. To do so, one needs to develop the digital skills in them, and for that, it is necessary to learn digital marketing.

Similarly, one can learn digital marketing through several free and paid courses. However, free courses are very unorganized, and sometimes it gets difficult to figure out where to start. On the other hand, one can learn systematically and in an organized way in paid digital marketing courses. Furthermore, one learns from the expert’s experience. Thus the chances of making common mistakes are eliminated. Hence, one of the best institutes for a paid digital marketing course in India is Quibus Trainings.

So, in this article, I’m going to talk about the top 6 reasons why you should learn digital marketing for a great and successful career in 2022.

6 Reasons to Learn Digital Marketing

reasons to learn digital marketing

1. Easy to Start a Career

One of the top factors to learn digital marketing is that anyone with a basic knowledge of computers, the English language, and technology can make a career in this field. Similarly, there is no age limit to learning digital marketing. Anyone can learn digital marketing from a school pass-out to business people, from housemaker to professional marketers.

Moreover, a digital marketing course is not a long-term degree course of 3-4 years. Instead, it is a short-term certification course of 3-6 months. After learning digital marketing, one can build a solid portfolio with diverse marketing skills.

Fortunately, one only needs a laptop and a stable internet connection to learn digital marketing. After completing the course, one can directly start applying for internships and freelancing projects.

2. High Demand For Digital Marketers

It is true that the number of internet users is increasing daily. Because of this, most companies and businesses are opting for the digitization of their marketing strategies. Hence, in promoting their products and services online, there is a great demand for skilled and advanced experts in digital marketing.

Currently, digital marketing has become the most prominent advertising industry, and they have overtaken the TV advertising industry. Furthermore, as per statistics, it is revealed that the digital marketing fields are facing a rapid increase in job opportunities. Till 2021, the growth rate of job opportunities in India has reached out to 37% approximately.

Likewise, another study from Market Hiring Trends reveals a high demand and supply gap for qualified digital marketers. There is approx 59% demand and only 19% in supply. Hence, this is the best time to learn a digital marketing course for a guaranteed and secured job.

3. Amazing Salary Packages

As you must have heard in economics, i.e., “High demand and low supply, tends to increase the price,” hence the is in this digital marketing industry. As we have read above, there is a high demand for digital marketers, whereas there is less supply. Therefore qualified and experienced marketing personnel can earn handsome salary packages.

And as the growing demand for digital marketers increases, the salary packages will only grow further. However, a digital marketer’s average salary is 35-45 thousand in India with experience of 2-3 years.

Note: The salary is negotiable as per one’s skills and experience.

4. Recession-Proof Industry

One of the top reasons for learning digital marketing is that the digital marketing industry will never be in recession. In the past few years, you have noticed that online operations have replaced offline processes to promote their products and services due to the pandemic. Therefore, this industry is recession-proof. Even during a recession, brands need quality marketers to keep up with the competition. There will always be a need for skilled and professional marketers.

Hence, after learning digital marketing, one can rest assured, as they will get a high return on their investment in just a few months.

5. Start Your Own Business

Yes, you can start your business or can expand your family business through digital marketing.

However, when you study digital marketing at a recognized institute, you will learn certain behavioral skills. These include studying analytics, using data to make decisions, and using multiple data points to make more informed marketing decisions, which are valuable attributes for an entrepreneur. Similarly, good communication, being always ready to tackle and respond to the changes in the market, and being a self-starter are some other attributes of a successful entrepreneur.

Nonetheless, you can always start creating small projects using common digital marketing platforms like YouTube, Social Media, blogging, affiliate marketing, etc., to understand how they work. With this, you will also understand the user behavior and how to reach your potential audience. Hence, these are some things to keep in mind as this will help you get a better understanding of your future business.

6. Diverse and Variety in Digital Marketing Jobs

Digital marketing is a segment of marketing with its own subspecialties. Therefore, digital marketing has a field for everyone. Some of the popular digital marketing job fields are:

  • SEM (Search Engine Marketing)
  • SEO (Search Engine Optimization)
  • Paid Advertisement
  • Email Marketing
  • Social Media Marketing
  • Data Analyst
  • Website Developer
  • Influencer Marketing
  • Affiliate Marketing
  • Blogging
  • Vlogging and many more

Apart from the above-mentioned fields,

You can also take a flexible approach, i.e., work as a freelancer and work remotely on various marketing projects. Moreover, if you have the proper professional marketing skills in digital marketing, you can also work for big MNCs worldwide.

Now, let’s read about where you can learn digital marketing.

Best Institute in India to Learn Digital Marketing

Best Institute in India to Learn Digital Marketing

Quibus Trainings is the best digital marketing institute in Jaipur, and its online digital marketing course is amongst the top courses in India. The institute provides agency-styled, 100% practical training on live projects to their students. Moreover, their 4 months mastery course covers every cornerstone of digital marketing with over 30 advanced modules. Their online classes are live interactive recorded classroom training sessions to learn at their own pace.

However, once you complete your course, you will be awarded 10+ internationally recognized certificates from Quibus, Google, Facebook, HubSpot, and SEMRush.

Moreover, they also offer 6 months internships where one gets trained under the supervision of marketing experts. With the training, one also learns widely used industry tips and tricks. Apart from it, Quibus also offers 100% placement assistance to their students. Hence, to know more about the course, contact Quibus Trainings.


Summary – Digital marketing is a great career option for those who aspire to be successful marketers. Hence, if you are looking for a career in digital marketing, this is the time to start. Learn digital marketing and upskill your capabilities with Quibus Trainings. Their digital marketing course will help you build up the necessary skills to become a marketing expert. Apply now!

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By Michael Caine

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